Abercrombie & Finch Wants to Rebrand for More Inclusivity

In White Hot: The Rise & Fall of Abercrombie & Fitch, a new documentary about the popular mall brand on Netflix — and while the film certainly brought back a wave of Y2K fashion nostalgia (lacy tanks, graphic tees, layered polos), it also shed light on Abercrombie’s sharp pivot from cruel to kind. #fashion #style

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